The Conscious Communication Course
We all communicate, but are we sure we do it consciously? This question is the starting point of our Conscious Communication Course, a five-step journey to explore the generative power of communication, become more aware communicators, and build your own personal brand.
Starting from the meaning of the word “to communicate”, we will draw inspiration from brand communication techniques and talk about audiences, tone of voice, and communication styles. We will not tell you how to build your personal brand, but we will provide you with tools, ideas, and useful insights to give voice to your own story.
The Conscious Communication Course is designed for those who wish to enhance their professionalism by learning how to communicate more consciously; for those who want to accelerate their career path or take on a new professional direction by learning to present themselves and their work more effectively.
Course Contents
Lesson 1 | Communicating = Creating Connection
Lesson 2 | Promise, Identity and Image: How Brands Communicate
Lesson 3 | Personal Branding: What It Is and How to Do It
Lesson 4 | Tone of Voice, Audiences and Communication Styles
Lesson 5 | Personal Branding Lab: Sharing Ideas and Insights
Duration and Format
Duration: 10 total hours divided into 5 sessions of 2 hours each.
Frequency: 5 online evening lessons from 6:30 pm to 8:30 pm, held weekly.
Methodology: The training will be delivered through a methodology based on alternating theoretical sessions and practical examples.
The virtual classroom will also allow the use of instant feedback to further engage and motivate participants. At the end of the course, a Certificate of Participation will be issued.
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